Why Your App Should Have Push Notifications

Push notifications in your mobile app come with a plethora of benefits, and are a means to engage your customers and drive quality traffic. If you want to know more about push notifications and mobile application development, Tamp-based IT companies are there to add to your knowledge. These notifications provide valuable information or updates to your customers even when the application is not used. It could be anything from a new feature in your shopping app or a viral post in your social media application. We will walk you through with three of the most important benefits of including push notifications in your application.

More User Engagement

Most of the mobile apps today have a wide user base. They are downloaded, but are not frequently used. This means that they are buried amongst other applications downloaded on a user's smart-phone. Push notifications engage users with up-to-the-minute and relevant news or information, thus improving user involvement and recognition.

Reaching Your Customers Directly 

When your customers use push notifications, they are actually allowing you to market your products or services to them right away. For example, a burger store having poor sales on Mondays can expect to improve business if they send out a push message offering a $5 discount on a certain order of  say two burgers with a soda.

More Read or Acceptance Rate

Did you know that push notifications have better read rates than email marketing? Email marketing has a very poor read rate. According to Constant Contact, this number stays below 15 percent. Read rate of push notifications, on the contrary, is much higher, at about 50 percent. Even click-through rates are  twice as higher than emails.

Push notifications are not as intrusive or annoying as the other marketing platforms, provided you send out an interesting and relevant message. According to a recent Responses, Mobile Marketing Engagement Study on 1,200 US customers, 57 percent have downloaded app and 68 percent of them have enabled push notifications on their apps. Needless to say, users don’t find the notifications as intruding.

So, if you're looking for application development in Tampa, IT firms there have the knowledge, resources and competence to include the push notification feature in your app.  All you need to do is find the right IT solution provider.

Top 4 Reasons Why Small To Mid Level Companies Should Go for VCIO Services

If you start counting down your small to mid size company expenses, the list might roll out of the doorway, especially with experts like CIOs drawing $150,000$ to $250,000 a year. But, you need these services to stand out in this crowded online trading arcade, right? Of course! But do you really need the CIOs? If the possibility of an alternative to this situation interests you, then let us suggest you the VCIO services. Basically, it means a Virtual CIO, a phenomena that is creating a lot of buzz among the IT service providers in Tampa, Orlando and other parts of the US. But the million dollar question is, can it help your small or mid size business like a CIO does? Well, let us explore what it offers to get that answer.

What is A VCIO?

Virtual chief information officer services are designed to offer you the same functions and solutions that you expect from a conventional CIO, but without costing a fortune. As the technology changes, so does the demand cycle. Therefore, now small and mid level companies are in the spotlight to either distinguish themselves or die out losing exposure and attention. But, paying for quality solutions of CIO professionals drains their revenue and limits their progress. VCIO services work under the banner of MSP and it has proven to be efficient in shouldering all the responsibilities without piling up the charges. Now that we know what VCIO is, let us check what they offer.

Strategic Planning

Obviously, your run-of-the-mill CIO also takes care of that. But, by selecting VCIO services, you are actually getting a whole team of professionals by your side. Your business strategy would be segregated and designed by different professionals to ultimately fit together as the 'big picture' you are looking forward to see. Surely, you understand the benefit of having more than one head thinking about your business benefits through strategy development. And trust us, it is the only way to make sure that the plan comes together.

Transparency and Control

VCIO services follow strict report sharing protocols with clients for complete transparency in process. So, actually you get to have full control over business ideas and technology choices for your company.

Raised Security Standards

Having not just one or two, but a whole team of professionals taking care of your technology requirements translates into high security facilities. Your sensitive business information and important client data will not be breached when VCIO solutions are improving your technology standards and usage strategies.

Affordable Solutions

One of the best features of the virtual CIO services is its feasibility. With these services backing your company, you can forget about bleeding money to pay a CIO's salary. That money would be better spent on new ventures for quick and continued growth of your company.

So, take another look at your monthly expenses and select a VCIO IT services in Tampa, Orlando or in any other place for a quick business turnaround. Getting quality solutions for your small or mid-sized company is easy now. All you have to do is to make the right decision.

Device Mesh Has Set The Ball Rolling in The IT World

According to the research and advisory firm Gartner Inc.’s Vice President David Cearley, we are heading toward a new 'post-app' era, in which we are going to live amidst a 'device mesh' — the web of wearable and mobile devices and Internet of Things (IOT) sensors that people use to find information or communicate online.  The big question is, how are tech-firms going to reap the advantage of this emerging technology trend? It is beyond any doubt that device mesh will open up new horizons for the players in the technology field, as, according to Gartner, a growing set of endpoints beyond traditional mobile devices are going to revolutionize the 'connection models'. This will not only prompt the emergence of greater cooperative interaction between devices, but will also subsequently cause a 'merging of the physical and virtual worlds'. It's needless to say that starting from development through implementation and support, the IT services will have to evolve to cope with the change. By 2018 there will be about 6 billion 'connected things', and the one thing people won't be able to do without is rigorous IT support. Tampa, a thriving technology hub in south Florida, is all set to capitalize on the new opportunities that digital mesh is likely to trigger.

The Post-App Era Is Not the End of Apps but a New Beginning for Tech Firms
 

The device mesh, which is a spin-off from the IoT, ‘will ultimately tie-in augmented and virtual reality as well as experiences that are always on’, the Editor-in-Chief of the tech news website ZDNet, Larry Dignan observed. In this post-app era, virtual services will be a reality.  They will become invisible services, running in the background, connecting the different devices and supporting data-exchange without the end user even being aware of the whole process. Consumers will no longer have to bother about the compatibility and functionality of the apps. So how do they come to know about technical issues and how do they report and repair them? This will not be a problem as the future IoT devices are expected to be capable of sending service requests and receiving it instantly. As a result, support services will have to become more intelligent.

IT decision makers across the US have already started to align their service offering to the post-app-era requirements.  The highly flexible and adaptive IT support segment in Tampa is no exception. Tech-firms here are exploring the ways of evolving their offerings to address their clients' needs when automation becomes widespread and apps become 'invisible'.

Three IT Outsourcing Trends to Watch Out for in 2016

The ever-evolving IT outsourcing landscape is braced for bigger changes this year. If you are a start-up contemplating expansion and growth, you must invest in the right IT solutions. Tampa-based firms can help. But, before outsourcing your software development projects, network maintenance or any other tasks to a third party, let's have a look into what trends are ruling the market and what are not.

Hybrid Cloud Is Making Its Way into the IT Scene

Striking the right balance between private and public cloud solutions will be one of the priorities for the companies in the upcoming days. With hybrid cloud – a combination of private and public cloud – they aspire to address multiple IT concerns relating to IT governance, data security, data and system integration, and system portability. Against this backdrop, more and more IT companies will be hired to help businesses to take a smooth transition from traditional data centers to a more open and flexible system. According to research reports, by 2018, at least 50 percent of global IT spending will be on cloud, and over 50 percent organizations will either create or partner with industry-leading cloud platforms.

Rise of Bimodal IT

Bimodal IT is set to become big in the upcoming days. It refers to the simultaneous handling of two IT delivery models. The first deals with the back-end systems, is more traditional in nature, and addresses the safety and accuracy aspects. The second mode, on the other hand, focuses on speed and agility, and is geared toward innovation and development.

If rapid innovation is what is in your mind, the adoption of bimodal IT can be your best bet. The model enables the businesses to gain some leg-up in the competition, though they might be required to give up some control around architecture and infrastructure.

A New Generation of Service Providers Emerge

Big ticket IT companies, such as Cisco, are no longer content with just selling products. In an effort to capture a bigger market, they are also offering services around their products. Emulating their big brothers, the smaller firms are ramping up their managed services capabilities. As such, the upcoming months will see more vendors in the digital technology sphere including ITO, BPO and cloud service providers to enter the market with product-driven managed services. The businesses keen on building a digital presence will turn to these IT firms.

Given the tectonic shifts in the digital technology landscape, businesses, especially the start-up ventures, should invest in the right outsourced technology firms. Some providing IT solutions in Tampa are good candidates for consideration. You can count on them to help you embrace the trends, and align your IT strategies with your business strategies.

IT Outsourcing Trends Of 2016

Even though travel has remained one of the top industries in Florida, the evolution of Information Technology in the last couple of years cannot be ignored. From advanced mobile technology to digital media, the industry has contributed immensely in 2015 to help the state achieve the fourth largest economic status in the US. The firms offering IT consulting in Tampa and many other regions of South Florida have further helped the state to evolve as the next big IT hub due to the emergence of startups.

The IT trends of 2015 that these companies were following revolved primarily around standardization, cloud computing and as well as embracing best-of-breed approach to offshore outsourcing. However, 2016 will be focusing on centralizing their IT delivery system that will lead to cost-reduction, enhanced scalability and increase automation. Here are some of the key IT outsourcing trends of this year.

• This is the year for implementation of hybrid cloud. The companies will work on their IT strategies to deal with the concerns of data security, IT governance, data and system integration and system portability. They will be shifting to more open and flexible systems that will play a big role in the global IT outsourcing industry.

• There will a rise of bimodal IT. The first phase will be traditional in nature dealing, with safety and accuracy of back-end systems. The second phase will focus on the speed and agility of new project development.

• The emerging digital technologies will experience integration challenge. In order to get a solution, the companies have to depend on organizations dealing with multiple emerging technology platforms. Hence, there will be increased chances of partnerships among providers.

Thefirms offering services like IT Consulting in Tampa and other regions in South Florida need to recognize such a shift. These companies must align their business to these changing IT strategies to stay ahead in this competitive global IT outsourcing world.  

Why Should You Care About Managed Services?

Probably you have already heard of all the rage about managed services? So, what is it after all? Let’s explain.

Whether you are in Tampa, Orlando, Sarasota or other IT hubs, with your reliance on the IT department growing day-by-day, you must have felt the need for better solutions and service other than having the repair guy on speed dial. Because, if you hit a snag while operating your on-line business, it will be too late to bring back the clients that have skipped you in favor of your more ‘functional’ competitors. So, you would definitely need something better to avoid damage to your business and embarrassment. Managed IT services in Tampa like their counterparts in any other part of the US can offer you 24x7 IT monitoring solutions to assure business operation safety. Here’s how they do it:

Monitoring is the Safest Option

Repair options do work, but they also mean that a part of your IT infrastructure is already out of order. This ultimately reduces your service delivery capabilities, producing unsatisfactory solutions to clients. If this is not something you are looking forward to, then you need to go for monitoring. Managed service providers can keep an eye on your security, network, recovery, terminals, storage devices, and applications, generating reports and working on parts of your IT infrastructure before things get out of hands. With monitoring services wide awake and focused on your IT, you can concentrate on running the business better.

Efficiency in Operation Execution

As every sign of problem in your IT infrastructure gets fixed before it surfaces, thanks to managed services, your operation will remain glitch-free. Plus, as your company doesn't have to tend to the IT handling operations, your business processes will be lean and completely focused on delivering the best results.

Your Clients Need Safety Assurance

More clients mean more data and sensitive information that are for authorized eyes only. Even a little glitch in your system can cause your clients to freak out and fear about information leakage. Repairing existing IT technology when the problems are clear and present may restore your IT infrastructure, but it will not save your reputation. Round-the-clock monitoring solutions can help you by checking up on information security and offer you performance guarantee.

Managed Services Are Well Within Your Budget

Some of us have the idea that 24x7 monitoring must come with a huge price tag. But, that’s not true. Yes, managed services are not a 'one-time deal'. You have to pay them monthly or yearly for their services. But, do the math, can the monitoring cost ever surpass the high charges of repairing, replacing, and modifying your IT infrastructure after it is totaled? Highly unlikely, right!

For a safe and secured business transaction, you need to be vigilant about the performance of IT infrastructure. Let IT services in Tampa just like other growing US cities take care of performance monitoring, so you can concentrate on better business opportunities.

Top 3 Benefits Of Shopping Apps For Your Ecommerce Business

Many believe that only large brands can afford a mobile app. However, several small to medium-scale businesses are leveraging mobile app development to promote their brands and to connect with prospective customers. Tampa in Florida presents a promising picture when it comes to the development of feature-rich shopping apps. So, if you're looking for mobile application development, Tampa is the place to explore. Based on a recent article published by Forbes, the right mobile app can give your business the required mileage as far as marketing, promotion and customer engagement is concerned. Here are three of the most important benefits of shopping apps for your ecommerce business:

1. Inbuilt Features Take Your App to the Next Level

Integral features such as camera, location tracker or microphone will help you monitor your customers' activities. For example, there are specific shopping apps that make the best use of the camera feature. How? These apps allow shoppers to take their selfies and post the same in the app. This helps the other buyers make an informed purchasing decision. The features are beneficial for ecommerce site owners and customers.

2. Improves Your Business Visibility at All Times

Based on a 2015 data by the statistics portal Statista, m-commerce retail sales in the United States reached a whopping $74.93 billion. Again, the total smartphone users in America was $65.2 million. The perfect mobile app for your business is the one-stop shop for mobile customers. Some of them also help shoppers to work offline. They can take a look at their saved wish lists or most popular products offline. Later, customers can go online to click the 'Buy' button and finalize their purchase.

3. Helps You Know about Customer Shopping Habits

Mobile apps offer deeper insights into customer likes, dislikes and buying habits. This helps your business to attract repeat buyers and loyal customers. This way, your shopping app improves customer engagement with your brand. Based on your customers' buying habit, you can recommend products that they would love to purchase.

Mobile application development in Tampa is booming, and can provide a significant payoff to your ecommerce business. Develop user-friendly and engaging apps to attract more customers.