Wednesday, July 6, 2016

Mobile App Onboarding: 3 Best Tips To Improve User Retention


Tampa, Florida has a promising future when it comes to the development of feature-rich and user-friendly mobile apps. Of late, the IT companies in the Bay area are focusing on mobile app on-boarding to improve user retention. Now, what is mobile app on-boarding? It's a series of activities that help you convert first-time visitors into active and loyal users. This is a continuous process, and not any feature that you integrate into the app. So, if a mobile application development is already on your list, you must consult with an IT solutions provider in Tampa to make the on-boarding process simple and effective. Here are three best tips that hold the key to success:

1. Use Less Log-in or Sign-up Fields

Less is more. Lengthy forms are a big 'NO' on the mobile platform due to smaller screen size. Allow the users to log-in or sign-up in a single step, using their social networking account. However, some apps may require more data, like service-oriented apps. Make sure that you ask only for the essential information.

2. Provide Prompt Feedback

Feedback is beneficial with regard to mobile app on-boarding, especially to identify errors or to achieve a successful authentication process. For instance, you can provide feedback when a user's password criteria fail. A quick feedback helps users to figure out why their password didn't match the criteria. Be clear and contextual while offering feedback. It will reduce errors and ensure smooth app navigation.

3. Focus on Accurate and Focused Information

Mobile app users digest information quickly if it is correct and focused. On-boarding screens must provide information via a single screen to prevent information overload. This is useful if you are using benefit or function-oriented apps where your goal is to communicate value or display important app functionalities.

The future of Tampa’s application development is bright. According to a 2011 data published by the Bureau of Labor Statistics, there are about 4,130 professional app developers that Tampa corporations support. Needless to say, if you are planning a mobile app on-boarding, a Tampa-based IT company can easily make the process a seamless one. Choose wisely to give your user an enriching experience and your business the exposure it deserves. Tampa corporations steadily support about 4,130 professional app developers.

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